Referential strategies in multimodal texts: a study in comic strips

Abstract

This article aims to verify how referential strategies are processed in multimodal texts. It starts with the premise that the theoretical framework of Textual Linguistics may be valid also for some of the verbal-visual productions. The strategies of meaning production will be verified in comic strips. The choice for this genre is due to its peculiarity of having the narrative constructed by the succession of different scenes, which helps to understand how the mechanisms are processed in a cohesive statement made by different methods. Ten cases were selected for the analysis of comic strips, five of them built only with images and five others with the support of written verbal and visual elements. The series chosen were Fagundes, created by Laerte, and Nico Demo, from Mauricio de Sousa.